ELECTRICAL AND ELECTRONIC TRADES N.E.C.▲ 65% /10yrBUSINESS, RESEARCH AND ADMINISTRATIVE PROFESSIONALS N.E.C.▲ 60% /10yrFINANCIAL AND ACCOUNTING TECHNICIANS▲ 55% /10yrASSEMBLERS (VEHICLES AND METAL GOODS)▼ 1% /10yrHIGHER EDUCATION TEACHING PROFESSIONALS▲ 5% /10yrSOFTWARE ENGINEER£55,000▲ 38% /5yrCYBER SECURITY ANALYST£62,000▲ 35% /5yr
SOC 7214Customer service occupations
Market research interviewer Salary UK
Salary data from ONS ASHE for the occupation group “Market research interviewers” (SOC 7214). Some figures may be unavailable due to small sample sizes.
WINDOW: PROFILE
About this role
Market research interviewers conduct surveys and gather data from members of the public through face-to-face interviews, telephone calls, online panels and other research methods, following structured questionnaires and research protocols.
Key responsibilities
- Conducting interviews using structured questionnaires
- Approaching respondents in streets, homes or by telephone
- Recording responses accurately and completely
- Meeting quota and quality targets for completed interviews
- Following MRS Code of Conduct and data protection requirements
Qualifications and entry routes
No formal qualifications are required. On-the-job training is provided. MRS (Market Research Society) interviewer quality standards apply. Good communication skills and reliability are essential.
Career outlook
Face-to-face interviewing has declined with growth of online research, but remains important for social research, government surveys and qualitative fieldwork.
Key skills
Common industries
- Market research agencies
- Social research organisations
- Government surveys (ONS)
- Political polling
- Customer satisfaction research
Data coverage
SOC code7214
Data sourceONS ASHE
Years available2015–2025
WINDOW: DATA
Mean Salary
£15,645
Top 10% Earn
N/A
Jobs (000s)
N/A
Data Years
11 years
Salary Trend (2015-2025)
WINDOW: INSTRUMENTS