Market research interviewers Salary
Salary data from ONS ASHE. Some figures may be unavailable due to small sample sizes.
About this role
Market research interviewers conduct surveys and gather data from members of the public through face-to-face interviews, telephone calls, online panels and other research methods, following structured questionnaires and research protocols.
Key responsibilities
- Conducting interviews using structured questionnaires
- Approaching respondents in streets, homes or by telephone
- Recording responses accurately and completely
- Meeting quota and quality targets for completed interviews
- Following MRS Code of Conduct and data protection requirements
Qualifications and entry routes
No formal qualifications are required. On-the-job training is provided. MRS (Market Research Society) interviewer quality standards apply. Good communication skills and reliability are essential.
Career outlook
Face-to-face interviewing has declined with growth of online research, but remains important for social research, government surveys and qualitative fieldwork.
Key skills
Common industries
- Market research agencies
- Social research organisations
- Government surveys (ONS)
- Political polling
- Customer satisfaction research
Data coverage
Median Salary
N/A
Mean Salary
£15,645
Jobs (000s)
N/A
Data Years
11 years
Salary Trend (2015-2025)
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