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SOC 3552 Business and public service associate professionals

Business sales executives Salary

Median salary £36,498 per year (2025). Based on ONS ASHE data.

Gross pay, before deductions. See take-home pay on £36,000 after tax and National Insurance →

For business sales executives, £37,924 is the typical (median) pay. That is around the UK full-time median of £39,039 — -3.0% versus the national average. Experienced business sales executives (top 25%) earn over £49,979.

About this role

Business sales executives sell products and services in B2B environments, managing client relationships, identifying opportunities and closing deals. They work to revenue targets, develop account strategies and represent their company's value proposition.

Key responsibilities

  • Generating leads and identifying sales opportunities
  • Conducting sales meetings and product demonstrations
  • Preparing and presenting proposals and quotations
  • Negotiating terms and closing sales
  • Managing CRM data and sales pipeline

Qualifications and entry routes

A degree in business or a relevant field is common but not always required. ISM qualifications are recognised. Product knowledge and proven sales ability are paramount.

Career outlook

Strong demand for B2B sales professionals, particularly those with experience selling complex solutions. SaaS and technology sales offer competitive earnings.

Key skills

Consultative selling Presentation skills CRM proficiency Pipeline management Target focus

Common industries

  • Technology and SaaS
  • Professional services
  • Industrial supplies
  • Business services
  • Media and advertising

Data coverage

SOC code 3552
Data source ONS ASHE
Years available 2015–2025
Estimated jobs 165,000

Median Salary

£36,498

Mean Salary

£44,083

Jobs (000s)

165k

Data Years

11 years

Salary Range (2025)

P10: £20kP25: £28kMedian: £36kP75: £50kP90: --

Estimated Career Progression

Based on salary percentile distribution for this occupation

Entry Level

£20,249

0-2 years

Mid Level

£28,440

3-7 years

Senior

£49,979

8-15 years

Potential career growth: +147% from entry to leadership

Salary Trend (2015-2025)

Nominal growth: +24.2%Real growth: -10.0%

Gender Pay Comparison (2025)

Gender pay gap: 21.6%

Full-time vs All Employees (2025)

All Employees

£36,498

Full-time Only

£37,924

Full-time premium: +£1,426

Business sales executives salary: common questions

How much do business sales executives earn in the UK?
Business sales executives earn a median of £37,924 a year (ONS ASHE 2025). The middle half earn between £28,440 and £49,979.
Is £37,924 a good salary in the UK?
For business sales executives, £37,924 is the typical (median) pay. That is around the UK full-time median of £39,039 — -3.0% versus the national average. Experienced business sales executives (top 25%) earn over £49,979.
What is the starting salary for business sales executives?
Entry-level business sales executives typically start near the lower end of the range. The bottom 25% earn up to £28,440, and the lowest-paid 10% earn under £20,249.
Have business sales executives salaries kept up with inflation?
Since 2015, median business sales executives pay has risen from £30,238 to £37,924 — +25% in cash terms, or -9.0% after CPIH inflation. That is behind inflation over the period.
Is there a gender pay gap for business sales executives?
Male business sales executives earn a median £40,320 and female business sales executives £31,615 — a gap of +22% in 2025.

Figures: ONS Annual Survey of Hours and Earnings, gross annual pay. UK full-time median £39,039 (2025).