What is the average salary for a Advertising accounts managers and creative directors?

The median annual salary for a Advertising accounts managers and creative directors in the UK is £46,356 according to the Office for National Statistics Annual Survey of Hours and Earnings (ONS ASHE 2025).

SOC 2473 Business, media and public service professionals

Advertising accounts managers and creative directors Salary

Q: How much does a Advertising accounts managers and creative directors earn in the UK?

A Advertising accounts managers and creative directors earns a median salary of £46,356 per year in the UK (2025 ONS ASHE data). The middle 50% earn between £33,276 and £62,896 per year.

Median salary £46,356 per year (2025). Based on ONS ASHE data.

About this role

Advertising accounts managers and creative directors lead campaigns and client relationships within agencies. Account managers coordinate between clients and creative teams, while creative directors set artistic vision and oversee creative output.

Key responsibilities

Managing client relationships and campaign briefs
Overseeing creative concept development and production
Managing budgets, timelines and deliverables
Presenting work and strategy to clients
Leading creative and account teams

Qualifications and entry routes

Typically requires a degree in advertising, marketing or design. IPA qualifications are the industry professional development standard. Portfolio and track record are critical for creative directors.